Privacy policy

Applies to waterfallgrowth.com/estate. Effective November 1, 2026.

What we collect

• From the application: your name, firm name, firm website, email, phone, state, and your answers about seminars, fees, ad budget, capacity and who makes decisions.
• From booking: the time you pick and anything you add to the booking form (handled by Calendly).
• From the link you arrived on: an anonymous reference code and campaign tags (UTM parameters). These never contain your name or email.
• Usage data: pages viewed, video and slide progress, and form steps, recorded under a random ID through PostHog.

Why

To decide whether we're a fit, prepare for your call, follow up about our services, and understand which parts of this page help. We don't sell your information or share it for anyone else's marketing.

Who processes it

Supabase (database), Calendly (scheduling), PostHog (analytics) and Vercel (hosting) process data on our behalf. Nothing else is shared unless the law requires it.

How long we keep it

As long as we're in touch about working together, then up to two years. Ask us and we'll delete it sooner.

Your choices

Email contact@waterfallgrowth.com to see, correct or delete what we hold, or to stop hearing from us.